Build Your Portfolio for Success
By: Elizabeth Neal | MyAmazingContent.com
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It pays to have a solid portfolio if you are a service provider or a freelancer. Your portfolio will show potential clients that you have the experience and skills to handle their projects. However, one of the challenges to creating a quality portfolio is gaining the experience. Here is how to build a portfolio the right way.
Below I have listed 3 ways to build your portfolio the correct way:
There are a few quality skill-building programs online. These programs often offer homework assignments along with professional feedback. This is an exceptional way to create a portfolio.
It gives you the opportunity to work with experts in your craft. Additionally, you can use the class as a source of credibility on your marketing materials.
2. Spec Work
Spec work is work that you essentially do for free. The agreement between you and your client is that if they like your work, they will pay you for it. If they do not like your work, they will not pay you.
It is a good way to get around the fact that you may not have a solid portfolio just yet, because it reduces the risk for your client.
Additionally, once they are pleased with the work – and they will be because you are going to knock their socks off – then you can use the work in your portfolio. Do not forget to also add their testimonial to your sales page. Also, if they do not like the work, you can still use it in your portfolio if you are proud of the results.
3. Volunteer Work
Volunteer work is another opportunity for you to build a portfolio and to do good at the same time. Many “non-profits” can benefit from the work of freelance service providers.
They get a service for free and you get quality samples for your portfolio. It is great when you can reference something and show potential customers where they can find your work online too. It is instant credibility.
As you build your client base, ask clients if you can use your best work in your portfolio. They are most often quite proud to be shown off and its good exposure for them as well. Display your work in the most “professional manner”.
If you have print samples, scan them onto your computer and save them as an image. Do not just link to sales pages and content, because those links will change.
Save the work you have done as an image or a document so your prospects can see your work firsthand.
Have confidence in your work, whether you are just starting out or have a portfolio full of professional samples. Confidence and the courage to take a few risks will help you build a portfolio the right way.
You are now ready to put your “Portfolio” out there for business and make money online. There are several places you can post your talents. To name a few: Upwork, Fiver, are a couple.
A Sample Photo of A Portfolio Is Shown Below
Another great idea is to start your own virtual business and I will discuss this with you below.
Start Your Own Virtual Assistant Business in 3 Easy Steps
Virtual assistants are in demand worldwide. As a virtual assistant, you could find clients in your own community or halfway around the globe. It is a great way to make a living and work from home.
You will meet interesting people, learn new tasks and responsibilities and perhaps best of all, enjoy the freedom that comes with being your own boss. Here is how to start your own virtual assistant business.
Strengths, Weaknesses, Opportunities, and Threats. This is a personal assessment. Look at what strengths you have that will contribute to a successful virtual assistant business.
Communication skills, organization skills, professionalism are some strengths. However, you likely bring a lot more to the table.
List your strengths. Look at your weaknesses as well. You are not looking for reasons to not go into business for yourself. You are simply making sure you are aware of all you will need to do to run a successful business. If you have a weakness, and we all do, then you will want to create a plan to manage it.
For example, if your weakness is writing and you need to have sales and marketing copy for your business website, you can learn to write or you can hire someone to do it for you. Knowing your strengths and weaknesses helps you create the best business for you.
Opportunities and threats are the next part of this assessment. Opportunities can be anything from the fact that you have a friend who designs websites to a growing demand for virtual assistants.
Threats are things that may challenge you, like competing for virtual assistants and a sluggish economy. When you are fully aware of your assets and challenges, you can plan for them.
Planner With SWOT Analysis:
2. Create A Business Plan
Plan the services you are going to offer and how you are going to offer them. For example, will you charge by the hour or by the project? Will you offer a discount for ongoing clients? Research your competition and decide whether you want to specialize.
You can specialize in a certain task, for example, transcription. Or you can specialize in an industry like real estate.
Specialization is a way to demonstrate expertise and adds credibility to your business. There are many clients who want a one-stop solution and would prefer a virtual assistant that can do several tasks.
You can get the “Business Plan Bundle” Here:
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Set Up Your Business
You will want to create a website to market your virtual business. Most of your clients will be online and they will often find you through online searching.
A website is also a way to demonstrate your expertise. You will also want a business address, a phone number, an email, and a way to accept payment. PayPal is an easy way to invoice and track your income and expenses.
Once your business is established, the next step is to spread the word. Consider social networking, advertising, SEO, and article marketing to market your business. A blog is also a good way to demonstrate credibility, enhance your brand, and drive traffic to your website.
Virtual assistants are in high demand. Whether you are looking for full-time work or a part-time income, it can be the perfect solution. Create your business and start making money from your skills.
Please leave your comments below. Thank you for reading.